Alex McIver: Your Go-To Digital Marketing Specialist and Strategist

Skills Snapshot

About Me

I'm Alex — a creative marketer and designer with a passion for clean design, smart automation, and strategy that drives results. With experience across graphic design, email marketing, CRM management (HubSpot expert), and paid ads, I bring a well-rounded skill set to every project.

I’ve helped businesses launch campaigns, streamline their marketing systems, and grow their digital presence — all while keeping the user experience front and center.

Past Projects

Some of my previous projects and campaigns.

Generated $300K in pipeline from highly targeted outreach

Developed and executed a campaign aimed at architects and designers, offering a free branded mug in exchange for project fit details.

CRM Rebuild & Automation Strategy

Streamlined lead management across sales and marketing.

Email Nurture Overhaul for Vaask

Improved open rates from 2–5% to a consistent 25%+

Social Media Refresh for Local Business

Grew Instagram reach by 5x in 6 weeks