About Me

Originally from Los Angeles, I was born and raised in a city where creativity and hustle go hand in hand. I later attended the University of Nevada, Las Vegas (UNLV), where I studied Political Science — a field that sharpened my critical thinking and communication skills, but my real education came from the experiences I pursued outside the classroom.

While at UNLV, I spent three seasons as a student manager for the men's basketball team, where I worked directly with the head coach and staff to coordinate the day-to-day operations, practice scheduling, and travel logistics. I also played on the rugby team, and joined the American Marketing Association (AMA), where my interest in marketing began to take shape.

That interest turned into action when I helped develop the marketing strategy and managed social media for a student-led startup called Drop Concierge. From building brand presence to coordinating content, I found my rhythm in digital marketing — and I haven’t looked back since.

After graduation, I landed my first formal role in the industry with My Vegas Magazine, where I was tasked with building out their digital marketing department from the ground up. I managed all aspects of digital—from the company’s and clients’ websites, social media, promotional campaigns, to the graphics and branding materials needed to keep the business visible and growing.

Since then, I've continued to expand my skill set and specialize in marketing strategy, CRM systems (especially HubSpot), and campaign execution that aligns with business goals.

Whether I’m running lead generation funnels, rebuilding CRM workflows, or designing an ad campaign from scratch, I bring structure, creativity, and a results-first mindset to every project I touch.